By Sujay Jadhav, CEO, goBalto
The internet and social media have transformed life, as we know it. Facebook, twitter, blogs, online videos, podcasts, tagging, wikis, search engines – all of these digital age tools have made people more interconnected and information more accessible than ever before. As a result, the concept of using the crowd as a resource for funds and ideas has made major inroads into modern society, being utilized in such diverse fields as journalism, law enforcement, product design, graphic design, architecture, and much more. Recently, some have begun to explore the utilization of the crowd for various purposes in medical research, including fundraising as well as crowdsourcing for intellectual analyses and insights.