A Strategic Partner, Or A Vendor Looking To You For The Answers?
By Joy Abella, marketing communications manager, Premier Research
Your compound holds great promise, and your investors are banking on a breakthrough. Which do you pick to run your clinical trial — a CRO that will share the risks and work with you to reach a common goal or a vendor who’s waiting on you to have all the answers?
Any capable CRO can provide manpower and execute orders on behalf of a sponsor, no questions asked, with little stake or interest in the endeavor’s ultimate success. There’s no incentive to try harder.
What you need is a strategic ally, a company that joins you, lockstep, in pursuing shared goals and greater outcomes. Not a vendor, but a partner. Krista Armstrong, Premier Research’s Senior Vice President for Clinical Development Services and our global head of neuroscience, describes the difference — and how to find a clinical development partner — in the industry trade magazine PM360.
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