Article | January 14, 2026

Designing The Path: Strategic Development Planning To Maximize Biotech Investment Appeal

By Meg Hooton, President, IQVIA Biotech, Todd Matthews, MBA, Senior Director, Corporate Alliances, IQVIA, and Dean Giovanniello, RPH, MBA, Sr. Principal, Financial Institutions & Brand and Commercial Strategy Consulting Services, IQVIA

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Strategic development planning is critical for early-stage biotechs seeking to attract investment and accelerate growth. Investors prioritize companies that demonstrate a clear roadmap from discovery to commercialization, with milestones that reflect scientific rigor and market viability.

Building this roadmap requires aligning clinical, regulatory, and operational strategies to minimize risk and maximize value. Key considerations include defining target indications, leveraging real-world data for decision-making, and incorporating adaptive trial designs to optimize timelines. A strong plan also anticipates regulatory pathways and scalability, ensuring that resources are allocated efficiently as the pipeline matures.

By presenting a well-structured development strategy, biotechs can instill confidence in stakeholders and differentiate themselves in a competitive funding environment. Access the full resource to learn how strategic planning can strengthen your investment appeal and position your biotech for long-term success.

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