Developing Protocols For Patient-Centricity
By Mike Lang, Chief Growth Officer at Pro-ficiency
![Home Patient Care Home Patient Care](https://vertassets.blob.core.windows.net/image/3dcc64c8/3dcc64c8-c3cd-4471-b900-815ba02559b4/375_250-istock_1211350526.jpg)
Patient-centricity has become an increasingly important focus for clinical researchers in recent years. Creating a research experience that addresses patient-expressed needs and wants is an important part of recruiting and retaining sufficient numbers of qualified patients.
And it’s not enough to add a couple of features broadly considered to be what patients want, such as use of telehealth or home visits to reduce the number of site visits required for a study. The only sure way to ensure that sponsors can ensure their clinical trials are truly patient-centric is to design that focus into the protocol from the start.
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