How eCOA Can Serve Patients
By Henryette Schatt, Ph. D., Senior eCOA Consultant, YPrime

Clinical trial patients face more burdens today than ever before. But carefully considered and compassionate use of technology can ease participation for patients and their families, improving study recruitment and retention.
Patient health literacy is continuously improving. Patients want more information about their participation, its value, and how the data collected is meaningful for their treatment. They also want more in-depth explanations and to have their concerns taken seriously: the patient who believes everything the doctor says without question is an endangered species.
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