In A Data-Rich Landscape, A Single Source Of Truth Is Key

Cloud computing decentralized digital work efforts, giving an era of remote work, telehealth, wearable devices, and other tools revolutionizing clinical trials and work by medical affairs teams.

As data decentralizes, however, it raises challenges for knowledge management. Routing data through a “single source of truth” allows teams to access the benefits of decentralized computing without sacrificing the necessity of uniform, standards-based data analysis. A single source of truth (SSOT) is a single access point for all knowledge generated by an organization. Knowledge entering the SSOT repository is sorted, formatted, and filed only once, according to uniform rules governing all data in the SSOT.

Read up on how embracing an SSOT model can improve communication quality while reducing the time and effort required to bring a new drug to market.