Market Fragmentation In Clinical Trial Recruitment Organizations: Accessing New Capabilities For Clinical Operations

Faced with a rapidly expanding market, clinical operations leaders are navigating an increasingly complex web of clinical trial recruitment partners. The significant challenge of market fragmentation has led to a proliferation of specialized vendors and approaches, which can create administrative burden and inefficiency, despite the innovation they bring. Here we explore key strategies to overcome these hurdles, including the adoption of platform-based solutions that unify disparate data sources, the formation of targeted partnerships to access hard-to-reach patient populations, and the push for industry-wide data standardization. By focusing on a deliberate, strategic approach rather than the fear of missing out, leaders can accelerate recruitment efforts and bring new medicines to patients more quickly.