Patient-Centered Drug Development For Oncology Products
Oncology patients face a difficult journey — a frightening diagnosis followed by intricate and oftentimes burdensome treatment regimens with uncertain outcomes. One patient struggles to take the correct dosage at the prescribed times through the “brain fog” caused by his cancer. Another’s livelihood is at risk as a three-week-long absence for chemotherapy treatments disrupts her ability to do her job. Another finds himself frustrated as he works to understand the complicated insurance coverage and reimbursement available for his treatment.
Oncology patients often struggle not only against their devastating diseases but also with the clinical, financial, and emotional barriers that complex treatment regimens bring. Both patients and their caregivers can find themselves grappling with confusing, painful, or disruptive treatments which make compliance a significant challenge.
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