5 Patient Engagement And Recruitment Trends, And How To Keep Up With Them

Certain trends in the pharmaceutical industry are transient, while others have a lasting impact. In this exploration, the authors delve into five prominent trends from diversity to real-world data (RWD) and more, that are shaping the industry and evaluate their influence on patient engagement and recruitment.

It's crucial to note that addressing the challenges posed by these trends should not fall solely on sponsors; instead, all stakeholders should embrace the advantages of collaboration. In the clinical trials landscape, the adage "it takes a village" holds truer than ever before, as engaging with a diverse range of partners expands the reach for both sponsors and collaborators.

Utilize this exploration of trends to see if your organization lags behind, is on target, or is ahead of the curve, and consider the noted advice on how to keep up with changes in the clinical landscape.