Successful Program Management Facilitates Preparation for Marketing Application

A small clinical-stage biotech firm, specializing in an innovative platform for enhancing stem cell therapies targeting various orphan diseases, underwent rapid growth within two years. However, this growth was accompanied by substantial employee turnover, leading to a lack of organizational structure, defined processes, and tools necessary to drive and oversee their programs effectively in preparation for marketing applications.

The company found itself without a cohesive culture or a well-defined structure due to its swift expansion. This absence of critical support systems, including the ability to establish timelines, develop accountability tracking systems, and implement an effective communication strategy, resulted in inefficiencies within individual program teams. Meanwhile, upper management lacked real-time insights into project progress.

To unite their employees in pursuit of the goal of submitting a marketing application and charting a clear path toward the next phase of growth, the company required a comprehensive roadmap. Without a robust program management system in place, they risked potential delays in their marketing application process, affecting all programs and incurring significant costs.

By calling on Halloran to evaluate and mentor the company, see how the team was able to adopt greater responsibility and accountability and embrace the criticality of structure and timelines.