Thoughtful Design In eCOA Development To Enhance Patient Experience

By Aubrey Verna, Product Director, eCOA, YPrime

Electronic technology to collect clinical outcome assessments (eCOAs) can enhance the patient experience, especially if we keep in mind three important considerations. Focus on the most critical data, focus on the patient when designing eCOA, and focus on the user experience.

Just because we CAN capture a specific piece of data through eCOA does not always mean we should. Our natural interest as scientists is to explore as many research questions as possible. The result of this curiosity has led to trials with numerous endpoints, many of which are collected, not as primary or secondary, but rather to answer exploratory questions.  Further, the temptation with a convenient technology that presents new ways to interact with patients is to use it to capture as much data as possible for multiple purposes.