When Patient Burden Becomes A Retention Risk

Patient burden is not theoretical. For families already managing a heavy disease burden, the practical demands of study participation can determine whether they are able to participate at all.

In this short webinar excerpt, Roberta Smith draws on her experience as both a patient advocacy leader and caregiver to explain why sponsors need to understand patient burden before a trial is already underway. When something as basic as delayed reimbursement creates financial strain for families, it can become the difference between staying enrolled and stepping away.