Your Treatment Plan For Curing The App Localization Headache

If translation had a prefrontal cortex, in-country review would create quite the headache. 

This is particularly true for app localization. App localization is the process of adapting apps and their content to another language in a conceptually equivalent and culturally appropriate way. Historically, both translators and in-country reviewers work within string files and code; the pain grows stronger and painkillers don’t seem to work. 

In this article, we’ll tackle how you can treat the source of the pain and not just the symptoms. Spoiler alert: it is not removing the in-country review step!