Articles by Anna Rose Welch

51. FDA News Roundup: Shire, Bristol-Myers Squibb, Alexion, And More 3/6/2015

    What FDA decisions did you miss this week?

52. Do Your Participants Have These 5 Misconceptions About Clinical Trials? 3/6/2015

    As a creative writer, I was drawn to the title of a recent study published in the journal Sociology Of Health And Illness: “Stopped Hearts, Amputated Toes, And NASA: Contemporary Legends Among Healthy Volunteers In U.S. Phase 1 Clinical Trials.” (Trust me—the study certainly lives up to its name.)

53. “Virtual” Recruitment Roundtable: What Can Be Done With Social Media, Big Data? 3/3/2015

    Social media and Big Data are two buzzwords in the clinical space that will influence recruitment practices in the future. In this segment of Clinical Leader’s “virtual” roundtable, our recruitment experts discuss the challenges that social media and Big Data bring to the industry and how pharma can begin to approach these trends to ensure successful trial recruitment.

54. FDA News Roundup: Pfizer, Novartis, Sanofi, and More 3/2/2015

    What drug approvals have you missed recently?

55. What Pharma Is Learning From Retail: Is Omni-Channel Key To Patient Centricity? 2/27/2015

    I recently interviewed Susan Romberg of Chiltern on the ways pharma can use the Internet of Things to its advantage in the quest for patient centricity. She identified social media and wearable devices as innovations that will shake up project planning and drug development in the future. But her response that had nothing to do with technology, but rather location, took me back to my days of writing for retail.

56. “Virtual” Recruitment Roundtable: Keeping Clinical Trial Recruitment Timely 2/24/2015

    Ensuring that sponsors and investigative sites are on the same page when it comes to recruitment is one of the key issues standing in the way of a timely trial. In this segment of Clinical Leader’s “virtual” roundtable, our recruitment experts discuss some of the tactics sponsors can turn to in order to open up communication with sites and ensure that timely recruitment is a priority for all involved.  

57. What Pharma Is Learning From The Retail Industry: Gamification 2/19/2015

    Pharma has also begun to accept the possibilities gamification could hold for bolstering relationships with patients. We’ve seen the popularity of activity trackers, such as FitBit, that track a person’s exercise, caloric intake, and other data. Some fitness apps even give you virtual trophies or rank your performance against your friends to create a healthy sense of competition. But Big Pharma has been taking a stab at gamification for drug development and clinical trials as well.

58. “Virtual” Recruitment Roundtable: 6 Practices To Avoid In Clinical Trial Recruitment 2/17/2015

    Patient recruitment is a work in progress. There are best practices that will help move a clinical trial forward, and then there are “bad practices”, which can only slow down a trial’s progress and cost sponsors more money. In this segment of our “virtual” roundtable, Clinical Leader’s recruitment experts discuss several practices to avoid in the clinical space that will hinder rather than help a trial reach a timely conclusion.

59. What Pharma Is Learning From Retail: It's All About The App 2/11/2015

    We are connected at the hip to our cell phones, so it makes sense the pharma industry is setting its sights on the phone to engage and educate patients in its overarching quest for patient centricity.

60. “Virtual” Recruitment Roundtable: Best Practices For Clinical Trial Engagement, Retention 2/10/2015

    When it comes to patient enrollment and retention, engagement is key. However, keeping a clinical trial moving forward smoothly and keeping patients happy is a daunting, but necessary task. Clinical Leader’s recruit experts provide some best practices that can be used to ensure prospective and enrolled patients and their caregivers remain informed and active participants in the clinical trial space.