Industry Insights

  1. Why Sponsors Must Build Trials That Acknowledge All Patients' Needs 5/22/2025

    Servier Pharmaceuticals' Susan Pandya discusses how sponsors can translate a belief in patient centricity into action by creating more accessible, inclusive, and patient-friendly pathways to participation.

  2. Why Engagement Matters In Clinical Trial 5/21/2025

    Here we explore the concept of "patient activation," which empowers individuals to take an active role in their healthcare decisions.

  3. What's The Risk Of Letting Researchers Use LLMs? 5/21/2025

    Who should be using AI and how? Sage Therapeutics' Jake Alme explores AI use in clinical research, examining its use shifting toward more complex applications and discussing the risk of using it in the public domain.

  4. Top Biotech Hubs Around The World: Where Innovation Thrives In 2025 5/20/2025

    Explore the leading biotech hubs in 2025, what makes them unique, and how companies can leverage these ecosystems to accelerate innovation and growth.

  5. Overview Of Obesity: Global Clinical Trials Landscape 5/20/2025

    This comprehensive overview of current and emerging obesity treatments provides insight into the growing global health crisis that is rising in prevalence across all demographics and income levels.

  6. The Science Behind Patient Decision Making In Clinical Trials 5/20/2025

    Clinical trial decisions are emotional, not purely rational. Behavioral science reveals how framing, trust, emotion, and design shape participation. Empathy and clarity drive better choices.

  7. How Patients Process Medical Information 5/20/2025

    Health literacy shapes clinical trial decisions. Clear, accessible communication empowers patients to understand risks and options, fostering informed consent, engagement, and equitable trial participation.

  8. The Role Of Social Proof In Clinical Trial Enrollment 5/20/2025

    Social proof—seeing peers safely participate—reduces fear and builds trust in clinical trials. Sharing real stories and community support normalizes participation and boosts enrollment decisions.

  9. Reducing Fear Of Clinical Trial Participation 5/20/2025

    Reducing uncertainty about clinical trial participation through empathy, clarity, and support can build a patient confidence and encourage them to make informed, empowered decisions.

  10. Emotional Vs. Rational Decision-Making In Clinical Trials 5/20/2025

    Clinical trial decisions stem from both emotion and logic. Fear, hope, trust, and lived experience shape choices more than facts alone. Empathy enables confident, informed participation.