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| Why Sponsors Should Share KPI Rationale With Sites | Guest Column | By Amy Bland, Curo Research | To build partnerships, foster transparency, and promote shared accountability, Curo Research CEO Amy Bland explains why sponsors need to communicate the utility of KPIs with sites. |
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| What ChatGPT Ads Will Really Mean For Clinical Trials | Guest Column | By Ross Jackson | AI health assistants may be used to surface clinical trials earlier in patient journeys, and advertising inside conversational AI is best understood as the next logical step in that progression. |
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| Rethinking Alzheimer's Trial Recruitment And Why It Can't Wait | Article | By Joanna Pulawska, Ph.D., IQVIA Biotech | Alzheimer's trials face urgent recruitment challenges. Data-driven strategies, digital tools, and community engagement can accelerate enrollment and improve retention in this complex therapeutic space. |
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CHOOSE YOUR OWN ADVENTURE |
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| You're receiving the Monday edition of the Clinical Leader newsletter, focusing on Clinical Sites, Patient Centricity, and Patient Recruitment. To make changes to your newsletter selections, update your topic preferences. - Clinical Sites | Patient Centricity | Patient Recruitment (Monday)
- Clinical Trial Technology (Tuesday)
- Decentralized Trials | Trial Management (Wednesday)
- Outsourcing Models | Regulatory & Compliance (Thursday)
- Clinical Data Management & Analytics | Trial Monitoring (Friday)
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